PAIGE STARK
PAIGE STARK
I am a dynamic and innovative marketing professional with expertise in crafting integrated strategies for Hilton Worldwide’s Lifestyle and Collection Brands. My time at Tombras, Ad Age’s 2025 Agency of the Year, honed my ability to navigate high pressure environments and solve complex challenges. I excel in fast paced environements and thrive on delivering impactful, audience driven campaigns.
Education.
M.S. in Advertising & Public Relations
University of Tennessee • Tombras School of Advertising & Public Relations • 08/2025
B.S. in Public Relations
University of Tennessee • Tombras School of Advertising & Public Relations • 12/2024 • Summa Cum Laude
Experience.
Hilton Worldwide
Assisted with marketing strategies for influencer marketing, digital marketing, and social strategy for Hilton's portfolio of Lifestyle and Collection brands: Canopy by Hilton, Curio Collection by Hilton, Tapestry Collection by Hilton, Motto by Hilton and Tempo by Hilton.
Conducted competitive analysis and market research to identify emerging trends and opportunities within the hospitality industry, providing actionable insights to the marketing team.
Developed 2025 brand relevancy strategy for all five Lifestyle and Collection brands to be leveraged for future planning.
Updated 100% of website imagery and copy to ensure consistent brand positioning and support digital marketing strategies and commercial performance.
Tombras Group
Assisted in the end-to-end management of client projects, coordinating timelines, resources, and deliverables to ensure on-time execution of advertising campaigns for 10+ clients.
Collaborated with creative, media, and client teams to develop and implement strategic plans, ensuring seamless communication and alignment across all project phases.
Tracked project progress and budgets, providing regular updates to senior managers and clients.
Clients: Spirit Airlines, Sweethearts, Rolls Royce, RXBAR, Bush's Beans and other Tombras clients.
The Market Group Inc
Planned and executed two private, client events for two separate organizations.
Created written, video, and image content for social media channels including Instagram, TikTok, and Facebook.
Developed a social media calendar, which included scheduling email blasts, daily social media posts, marketing campaigns, and website updates to generate site traffic.
Assisted with the development of event strategies and tactical plans to promote marketing goals across four organizations.